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Maximizing Email Marketing

No-Nonsense Email Marketing: Real-world Results, Best Practices and Tips and Tricks to Make Email Marketing Work

Michael Bird

Michael Bird
Chief Revenue Officer, Netprospex

Michael is responsible for sales, business development and demand generation at NetProspex. In a past life Michael was SVP of Sales and Business Development at BzzAgent. He has nearly 20 years experience in media, six of which were with CNET Networks where he created and led international media network sales as the vice president of global solutions and was the Vice President of Sales for CNET's Business Media Network. Michael spent 13 years in various roles at Ziff Davis Publishing where he led corporate network sales teams and managed many of the company's largest business relationships, including IBM and AOL.

Return on Community: Turn Passive Audiences into Evangelizing Advocates

Grey Garner

Grey Garner
Market Strategist, Emma

Grey Garner is the Market Strategist at Emma, the Web-based email marketing and communications service. Launched in 2002, Emma powers the email newsletters and campaigns of more than 30,000 organizations around the world, supporting the efforts of stylish small businesses, non-profits and agencies around the U.S. and beyond. Prior to Emma, Grey worked for Nashville-based Emagination-Media, creating studio recordings and video production for major label and indie artists. In his time at Emma, Grey has seen all sides of the business from design and client services to product management. Also, his ability to air drum Boston's "More Than a Feeling" astounds most who are lucky enough to witness it.

Social Will Get You In the Door, But Email is the Closer

Jenn Markey

Jenn Markey
Director, Business Development, Protus

Jenn Markey leads business development efforts for Protus across all offerings – MyFax, my1voice, and Campaigner. Ms. Markey brings two decades of technology marketing, product management, and business development experience within the software, telecommunications, and semiconductor industries to her current role. Prior to joining Protus, Ms. Markey was Vice President of Marketing for Semiconductor Insights, which was acquired by United Business Media. Ms. Markey previously held senior technical and management posts with Bell Canada International, CrossKeys Systems, and IBM.

Using Email Marketing Effectively: 5 Examples

Jeff Revoy

Jeff Revoy
Chief Product, Marketing and Strategy Officer, iContact

Jeff is responsible for marketing, product management and corporate strategy for iContact. Revoy brings more than 20 years of experience in Internet, search and social media at both early-stage and Fortune 500 companies. He worked for Yahoo! both in the U.S. and Europe including Vice President and General Manager positions at Yahoo! Search and Yahoo! Answers. Revoy and his team helped turn around the European search business and led Yahoo! Answers to a market leadership position with more than 150M monthly users. Previously, Revoy served as President and General Manager of Interactive Services at Embarq, a Fortune 250 telecommunication company through its successful acquisition and integration with CenturyLink. In this role, he reported to the CEO and led the investment and development of new media and online services as key growth drives for the company. In addition, he has held leadership positions with InterTrust, the pioneer in DRM technology through its successful IPO and acquisition and with GameHouse, a division of Real Newtorks, as VP of Social Games.



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will showcase and promote forward thinking and thought leadership on topics related to the internet economy and web oriented technologies.
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