Blogging: New Media and Personal Branding
A discussion on the latest from the blogosphere, a space that continues to evolve. Hear insights from Weblogs, the top blog publisher... to Blogger, the world's largest blogging platform. Get the inside story on best practices on blog management, tools of the trade, marketing integration and blog monetization.
 Andy Beal
Founder, Trackur/Marketing Pilgrim
Andy Beal is an internet marketing consultant specializing in search engine marketing, online reputation management, and business blogging. Considered one of the world's most respected online marketing experts, Andy has worked with many top companies such as Motorola, GlaxoSmithKline, SAS, Lowes, Quicken Loans, and NBC. His current project is the online reputation monitoring tool Trackur.
Highly respected as a source of internet marketing advice, Andy Beal has had articles published around the world, including BusinessWeek Online, Search Engine Watch, Search Engine Guide, and Web Pro News. He is the co-author of the critically acclaimed online reputation management book Radically Transparent.
Andy Beal is constantly keeping up-to-date with search engine news and online marketing developments and has appeared on ABC News, CNBC and NPR (National Public Radio) and has been featured in The Wall Street Journal, Business Week, The Washington Post, and many other publications.
 Brad Hill
Director, Weblogs (Part of AOL)
Brad is the Director of Weblogs, the world's largest blog publisher and operator of some of the most reputable new-media brands such as Engadget, Joystiq, and Autoblog. Brad oversees the entire Weblogs team, responsible for managing over 500 bloggers and 15,000 blog entries per month. It's been said that Brad knows more about professional blogging than anyone in the world, and has authored over 20 books about the Internet and online media including "Blogging for Dummies" and "Google for Dummies".
 Rick Klau
Business Product Manager, Blogger/Google
Rick is the Business Product Manager for Blogger at Google, where he leads the monetization efforts for the world's largest blogging platform. Rick joined Google as a result of its acquisition of FeedBurner, where he ran FeedBurner's publisher services team.
Rick has lent technology advice to two US Presidential campaigns, ran the campaign weblog for President Barack Obama in his 2004 Senate race, ran product strategy for and managed Google's presence at the Democratic National Convention in 2008, and is the creator of superdelegates.org, a collaborative website that profiles all of the 700+ Democratic National Committee super delegates and presents them in a Google Earth layer.
Interviews with Rick have appeared in the Wall Street Journal, USA Today, Newsweek, Washington Post, InfoWorld, CIO Magazine, Information Week, and dozens of others. His work has been featured on CNN, in the New York Times, on NPR, and Wired Magazine.
 Tim Schigel
CEO, ShareThis
Tim leads ShareThis, a viral sharing tool that makes it simple and easy to share any online content. After launching less than a year ago, ShareThis can now be found on 50,000 websites with a 40% monthly growth rate reaching over 100 million monthly unique visitors. Previously, Tim led technology investing at Blue Chip Venture Company, an early stage venture firm with $600 million under management, investing in leading companies such as Advertising.com, Nielsen Buzzmetrics and Third Screen Media.
 Jim Tobin (Moderator)
President, Ignite Social Media
Jim is president of Ignite Social Media, one of the nation's first social media agencies. In that role, he and his team work with clients including Intel, Nature Made, The Body Shop, Comcast, UNICEF and more developing and implementing social media marketing strategies. Jim is the co-founder of the Triangle Social Media Club, is one of the most read authors on Social Media Today, and was named one of the most influential bloggers in the business in January 2008. Jim is also the author of the best-selling book, "Social Media is a Cocktail Party." |
